The Nervous Cold Caller’s Guide to Finding Your Voice

My First Few Months of Cold Calling My first few months of cold calling all felt the same. I talked fast, barely paused, and didn’t give the person on the other end a chance to understand why I was calling. My hands got clammy, my breathing sped up, and at times I was practically hyperventilating […]
Cold Calling: The Lost Art of the Radio Announcer

Everyone thinks cold calling is dead. After 2,000 calls and emails, I’m here to tell you it’s not dead — you just have to tweak your approach and perspective. As the legendary Zig Ziglar once said, “Selling is essentially a transfer of feelings.” That transfer starts the moment you pick up the phone. The Radio […]